Early morning lineup worth the wait!

CHAMPAIGN -- It's the first day of business for a new Hardee's Restaurant. It opened at 5 am, but the line started the night before. WCIA-3's Jillian Deam finds out why customers were looking for more than food.

The staff is already busy at the new location. But, this hungry crowd came for more than food. They're waiting in line for a prize.

"We were actually the first people here. It was about 10 pm."

The line wraps around the store, but the prize for waiting? A booklet with a free sandwich for every week of the year.

"Every week there's a new item in here."

"It's a value of $200, so it's a pretty, darn good deal."

A deal which will help people like Airiel Sadlur.

"It would just be a blessing."

She's a working mom and a student.

"I feel like it would help a lot because I don't always have enough time to cook meals, coming home late from evening classes, so it'll help a lot to be able to grab a meal and go home and get ready for the next day."

A little extra help for these Hardee's lovers.

"I like the breakfast platter. It's really good."

"The loaded omelet; eggs, cheese, bacon."

That could make their next bite taste even better.

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