Fire department to advertise on trucks

By Anthony Antoine | aantoine@wcia.com

Published 03/26 2014 11:59AM

Updated 03/26 2014 12:02PM

PALATINE -- Instead of cutting jobs or raising taxes, one fire department is taking a new approach to balancing its budget. The Palatine Rural Fire Department will place advertising on its fire trucks' side and back panels.

It's expected to raise about $25,000 per year. The chief says it won't take away from the integrity of his department. The fire chief says he's gotten dozens of calls from people wanting to advertise.

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