Sub shop uses negative review to promote menu

CHAMPAIGN, Ill. - A sandwich shop is putting a positive spin on a negative review. This sign in front of Cheese and Crackers, on Kirby Avenue, reads "Come in and try the worst sandwich one guy on Yelp ever had in his life!"

Someone wrote a bad review on the site saying the subs weren't the same from day-to-day, so one employee wanted to make a statement.

They say the top-selling sandwich on the menu is the Italian. It's Genoa salami, provolone cheese, house-made vinaigrette, lettuce, tomato, onion and Italian herbs.


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